Yet Another Alternate Reality Game -
viral marketing for Halo 2 [argn.com].
someone or something is hacking Margaret's website -
ilovebees.com!!! (IE recommended)
tons of data to chew on for all of you neos of the matrix.. ;]
more on this quite recent phenomenon - argn -
alternate reality gaming networkARGN snippet:
What began as a mysterious Fedex package of honey,
has become one of the most intriguing and highly anticipated (for some)
events on the 'net in quite a while. At first, when ARGN received the
honey (filled with letters that spelled I LOVE BEES, leading to ilovebees.com)
a little over a week ago, we thought it was a new grassroots ARG
starting up, but when it was discovered that the ilovebees.com address
made an appearance in the recent Halo 2 trailer, we realized this may be much bigger than originally anticipated.
We were right. Since the trailer hit the web on Friday, the entire
cyberscape is abuzz, trying to figure out what's going on. The story
has been picked up on computer gaming sites such as IGN, GameSpot, and even Slashdot. Thousands of posts on innumerable boards are clamoring to figure out what is going on.